Tobacco-free generation:

“Independent and rigorous information for a world free of tobacco”

Tobacco-free generation: our project

Responsible for 68,000 deaths annually in France, 9,500 in Switzerland, nearly 13,000 in Quebec, and 15,000 in Belgium, tobacco remains the leading cause of preventable premature death worldwide. Africa, still grappling with infectious diseases, is rapidly embracing tobacco use, with a projected surge in smoking-related mortality expected.

At the same time, tobacco cultivation and trade are obstacles to sustainable development and a major source of air, soil and water pollution. Finally, tobacco consumption is a factor and marker of poverty because it comes at the expense of more essential consumer goods and services.
To counter this industrial epidemic, the WHO Framework Convention on Tobacco Control (FCTC) describes and recommends measures whose effectiveness has been scientifically demonstrated to reduce tobacco consumption. Its Article 4.7 emphasizes the role of civil society and Article 12 emphasizes the importance of education, communication, training and public awareness.

Developed by the National Committee Against Smoking (CNCT), the Génération sans tabac website is the first French-language platform for information on the issues of tobacco and nicotine products.

This project is financially supported by the Tobacco Control Fund, now the Addiction Control Fund. It is being carried out in partnership with the Smoke-Free Partnership (SFP), the International Union Against Tuberculosis and Lung Disease (The Union), the African Tobacco Control Alliance, and the Alliance Against Fire. The project benefits from the expertise of Thomas Laurenceau, former editor-in-chief of the magazine 60 Million Consumers, and Professor Jacques Cornuz of the Lausanne University Hospital (CHUV).

In a world where information channels are readily used, with manipulated information, for commercial purposes, Génération sans tabac pursues a triple requirement: independence, transparency and scientific rigor.

Various scientists were involved in this project: